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EXHIBIT 91 / LOOKBOOK
My lookbook was shot in a traditional Soviet-era style apartment downtown Sofia, Bulgaria. The concept of the photoshoot was to depict the femininity of the Eastern European women that goes by the idea of "being soft is to be powerful". She is brave as a worrier but soft like a flower. She is on a par with men but she never looses her femininity.
Since the color board for the collection was inspired by the Soviet "Innerness", the garments matched perfectly the colors and the worm feeling of the apartment. Colors, wood, brocade, glassware and worm natural light all together made this infusion of emotions that boost the idea behind the concept. I believe the garments "fit" their purpose with this photoshoot, the message was sent.
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